Making Innovation Pay. People Who Turn Ip Into Shareholder Value

RUR 2903.83

В наличии

Many companies and executives talk about patents, but few can demonstrate significant returns from them

Who are the elite companies and managers that have created wealth and profit from IP rights, and how have they done it What do they advise others do to achieve higher profit margins, better returns on costly R D, and increased shareholder value This reader-friendly book focuses on ten companies and managers/advisors who have successfully implemented wealth-generating patent programs and shows you how you can do it too.

Похожие товары

Immunity to Parasitic Infection

Immunity to Parasitic Infection

Parasitic infections remain a significant cause of morbidity and mortality in the world today. Often endemic in developing countries many parasitic diseases are neglected in terms of research funding and

13063.27 р.

The Physics and Engineering of

The Physics and Engineering of

Written by a team of European experts in the field, this book addresses the physics, the principles, the engineering methods, and the latest developments of efficient and compact ultrafast lasers

11483.32 р.

Clinical Cases in Pediatric Dentistry

Clinical Cases in Pediatric Dentistry

Wiley-Blackwell's Clinical Cases series is designed to recognize the centrality of clinical cases to the profession by providing actual cases with an academic backbone. Clinical Cases in Pediatric

8256.59 р.

Toxicology and Epigenetics

Toxicology and Epigenetics

Epigenetics is the study of both heritable and non-heritable changes in the regulation of gene activity and expression that occur without an alteration in the DNA sequence. This dynamic and

19640.44 р.

Terrestrial Hydrometeorology

Terrestrial Hydrometeorology

Both hydrologists and meteorologists need to speak a common scientific language, and this has given rise to the new scientific discipline of hydrometeorology, which deals with the transfer of water

13934.42 р.

Introduction to Sustainability

Introduction to Sustainability

Introduction to Sustainability is the first major textbook to review major themes in the cutting-edge field of sustainability. The book is suitable for introductory interdisciplinary courses on sustainability, as well

5012.83 р.

An Introduction to Fire Dynamics

An Introduction to Fire Dynamics

Drysdale's book is by far the most comprehensive everyone in the office has a copy now including me. It holds just about everything you need to know about

6806.84 р.

A Guide to Hypertrophic Cardiomyopathy.

A Guide to Hypertrophic Cardiomyopathy.

Written by the authority on hypertrophic cardiomyopathy HCM and an HCM patient, and fully endorsed by the Hypertrophic Cardiomyopathy Association HCMA , the leading advocacy and support

2928.91 р.

Exploring Postcolonial Biblical Criticism. History

Exploring Postcolonial Biblical Criticism. History

Exploring Postcolonial Biblical Criticism History, Method, Practice offers a concise and multifaceted overview of the origins, development, and application of postcolonial criticism to biblical studies. Offers a concise

7994.77 р.

Straight to the Top. CIO

Straight to the Top. CIO

Essential reading for IT professionals with aspirations toward the top IT spot, and for sitting CIOs looking to refine their mobile, social and cloud strategies and knowledge The definitive work

3296.51 р.

The Business of Value Investing.

The Business of Value Investing.

A blueprint to successful value investing Successful value investors have an ingrained mental framework through which all investments decisions are made. This framework, which stems from the father of value

2636.54 р.

Your Evil Twin. Behind the

Your Evil Twin. Behind the

The crime of the twenty-first century doesn't discriminate ID theft has hit ordinary citizens and celebrities alike, from Oprah Winfrey to Steven Spielberg, and costs the economy 50

3563.79 р.

Preparing Principals for a Changing

Preparing Principals for a Changing

Preparing Principals for a Changing World provides a hands-on resource for creating and implementing effective policies and programs for developing expert school leaders. Written by acclaimed author and educator Linda

3241.57 р.

Lexical-Functional Syntax

Lexical-Functional Syntax

Lexical-Functional Syntax, 2nd Edition, the definitive text for Lexical Functional Grammar LFG with a focus on syntax, is updated to reflect recent developments in the field. Provides both

3469.29 р.

Investing in India. A Value

Investing in India. A Value

A practical, real-world guide to investing in India India's rapid economic growth offers obvious opportunities for foreign investors, but making wise investing decisions can be difficult for any investor without

4619.73 р.

China Inside Out. 10 Irreversible

China Inside Out. 10 Irreversible

An in-depth look at the forces and trends changing China and its place in the world China has dominated the news for nearly a decade and will continue to grab

2969.82 р.

The Operational Auditing Handbook. Auditing

The Operational Auditing Handbook. Auditing

Never out of print since 1997, and substantially updated for this second edition, The Operational Auditing Handbook has earned an international reputation as a hands-on, practical manual for internal auditors

17977.34 р.

Capital Projects. What Every Executive

Capital Projects. What Every Executive

A real-world framework for driving capital project success Capital Projects provides an empirically-based framework for capital project strategy and implementation, based on the histories of over 20, 000 capital projects

2639.84 р.

It's Not Just PR. Public

It's Not Just PR. Public

In the second edition of their award-winning book, W. Timothy Coombs and Sherry J. Holladay provide a broad and thorough look at the field of public relations in the world

2928.91 р.

ZBrush Creature Design. Creating Dynamic

ZBrush Creature Design. Creating Dynamic

Zero in on the most cutting-edge trend in creature design for film and games ZBrush! ZBrush allows you to develop a creature for film and games in realistic, 3D

3299.15 р.

The Bombardier Story. From Snowmobiles

The Bombardier Story. From Snowmobiles

The story of the company that was founded by the inventor of the snowmobile In 1942, Joseph-Armand Bombardier invented the snowmobile and founded his company to manufacture them. From its

2639.84 р.

Rare Metal Technology 2014

Rare Metal Technology 2014

This collection presents the papers presented in the symposium on extraction of rare metals as well as rare extraction processing techniques used in metal production. Paper topics include the extraction

8254.39 р.